Imagine hundreds or thousands of people reading your book. All of them buyers (and you know the value of a buyer, right? Remember—a $0.99 buyer is still a buyer!).
So let’s get this clear.
You have hundreds or thousands of buyers, reading YOUR BOOK, getting to know YOUR VOICE, YOUR MESSAGE, getting to know who you are, and what value you bring to the world. Trust and connection is being built between you and them with every word they read.
When these buyers read your book, they are effectively spending HOURS with your marketing message in their head. If they then want to work with you, they already know what they are getting and they already trust you.
Qualifying prospects is automatically done by your book, and the sales conversation becomes one of finding out their objectives, taking the deposit and getting them started!